977 Seminole Trail, Suite 361
Charlottesville, VA 22901
434.326.0680


Portfolio > Branding & Image

Greater Medina Chamber of Commerce

print
 
The Greater Medina Chamber of Commerce has served the City of Medina and surrounding townships for more than 70 years.  Previously known as the Medina Area Chamber of Commerce, the organization's leadership determined that a fresh image was required to help the Chamber meet its goals for the membership and the community.  The Chamber's Board of Directors worked through a series of exercises designed to isolate desired personality traits and image for the organization moving forward.  That data was used to work with a local graphic designer in generating several options for the Chamber's logo.  Once the logo design was finalized, the Chamber leadership was provided with talking points to help in launching the new brand to the community and to the membership.  These efforts were supported by press releases and other media placements to raise visibility for the Chamber's new, forward-thinking brand.





Medina Area Chamber of Commerce Logo - Before

Greater Medina Chamber of Commerce Logo - After